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As I was reading about the Eminem and Bruno (Sacha Baron Cohen) incident at the MTV Music Awards, I was thinking, how classiless it was, the whole Bruno skit.![]()
If you missed it, At last night’s MTV Video Awards, Sasha Cohen flew in from the rafters and then descended right onto white rapper Eminem’s face. The rapper, who has sold millions of records that take cheap shots at gay people, was the butt of the joke.
And then two days later, we find out that the whole incident was staged, planned, and rehearsed.
That’s Hollywood of course. Where the outcomes are known in advance. The same things happen every week on “Reality TV” where half the “contestants” are aspiring actors and actresses.
Of course, being “Real” is suppose to be the different between Sport and Entertainment.
But the line between “Sport” and “Entertainment” is becoming increasingly blurred and it is becoming harder and harder to tell between the two.
NASCAR isn’t any different. Is the All-Star Race “Competition” or “Entertainment”.
Are mysterious late race cautions “Safety” or “Entertainment” ?
And Kyle Busch smashing a “collector’s edition guitar” is that part of the “Entertainment” also.
I have to admit, that at first, I was kind of shocked when he smashed the trophy/guitar of Nashville Speedway following his win in the Nashville Nationwide Series race on Saturday night.
Then on Monday, I saw the video of him saying as he crosses the start/finish line “everyone’s going to get a piece of guitar tonight”.. so that his whole team knew in advance (and likely, even before the race began) what he was going to do and no one did anything about it. Doesn’t that make the whole Joe Gibbs team as culpable as KB ?
Also ... the announcers know he is going to do it, as they say “well, he did it” so it isn’t like this was some spur of the moment deal. In fact, the way they caught the audio as he crossed the start finish line ... they knew what he was going to say. KB knew, his team knew, TV knew ... to me, that means the track knew and the Les Paul people all knew.
It also means to me, they knew it would cause “outrage” and get extra publicity ... I think we are all lemmings at this point, tools who are just walking right into the path they knew we’d walk down.
They not only expected this to happen.. they WANTED it to happen.
The artist Sam Bass has already agreed to create two more replicas of the trophy for Busch and his team .
Is he really “outraged” if he’ll make more, or is the almighty dollar just too powerful ?
What was the value to Bass, Gibson Guitars, NASCAR, Nashville Speedway and Joe Gibbs racing in the publicity and exposure of this “spontaneous guitar smashing”.
Millions of $$$
That is where the answer to the question lays. Follow the money and you’ll find the truth.